BeMyBest blog

Tips and reflections about online presence

Google Keyword Data Encryption’s 3 Good Impacts on Your Online Presence

Google Keyword Data (Not Provided) Will Be Total But Not Fatal Google’s keyword data encryption started back in 2011, and a recent Google update expanded its encryption to ALL organic Google searches, unless you have an active AdWords account. In other words, Google Analytics reports now use a (not provided) notation to replace most of the keywords data that used to […]

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Posted by adminbmb on 18 Oct 2013         Leave a comment

Microsoft Needs a New CEO Strong in Branding Its Purpose

Microsoft Needs a New CEO and a New Brand As Microsoft needs a new CEO to replace Steve Ballmer, many have opinions about this new person’s qualities. We have Seattle Times’ mainstream business considerations. On the other side Johnny Evans’ unconventional creative input. And in between comes Lars Kolind’s beyond-the-obvious yet making-perfect-sence suggestion. Lars proposes Microsoft’s […]

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Posted by adminbmb on 14 Oct 2013         Leave a comment

What does Ben Chestnut reveal about himself and MailChimp?

When a CEO openly comments about market trends or participate in industrial reviews like MailChimp CEO Ben Chestnut did in Forbes, what does he really reveal – about himself, his view of the market and his outlook on MailChimp’s future? “Before social was supposed to kill email, I think it was Google Wave that was going to kill it. […]

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Posted by adminbmb on 08 Oct 2013         Leave a comment

Whos Is In Control In Social Media

All things has its negative side. Internet and social media are no exceptions. Lucy Kellaway of Financial Times has a very good self-reflection in her recent article: A cure for the pangs of cyber comparisons For its Danish translation in Politiken. As a concept, both “It’s all about me” and “What’s in it for me” are not […]

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Posted by adminbmb on 13 Sep 2013         Leave a comment

How to find out what your homepage is about?

What does your homepage stand for? Why does it exist? What message you want to convey? You think you know. Yet the internet sees things very differently than your eyes. If you really want to establish yourself with certain reputation and authority within your field, do a small check here. 1. Go to http://www.wordle.net 2. […]

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Posted by adminbmb on 02 May 2013         Leave a comment

No. 1 Rule of Securing your Brand Online

Do you know what is 60 x 24 x 365? It’s not just 525,600 minutes within a year. It’s the speed of China’s intellectual property race. China had 526.412 patent applications in 2012.* One application in less than a minute. Just in 2012. So if you have anything that can or should be patented, make […]

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Posted by adminbmb on 25 Apr 2013         Leave a comment

Know Thy Self

I met a professional branding expert yesterday. She had once lined up 8 different municipalities before her potential client, which is a municipality in the outskirt of Copenhagen. She asked them what’re the differences among those 8 municipalities. Her client couldn’t answer. What a smart way to have her client to feel the pain and acknowledge that they […]

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Posted by adminbmb on 16 Apr 2013         Leave a comment

Professional consultant, be brave!

I met a professional branding expert yesterday. She had once lined up 8 different municipalities before her potential client, which is a municipality in the outskirt of Copenhagen. She asked them what’re the differences among those 8 municipalities. Her client couldn’t answer. What a smart way to have her client to feel the pain and acknowledge that they […]

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Posted by adminbmb on 10 Apr 2013         Leave a comment
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